Zazoo - "Little Boy"

Marketing Matlab on Instagram: "Zazoo’s “Little Boy” commercial, released in 2003, is still considered one of the boldest ads ever made for contraception. Created by Duval Guillaume Antwerp and directed by Frank Devos, the film avoided talking about sex entirely and instead focused on something far more relatable, the reality of raising a child. By showing a father trapped in a supermarket while his son has a full-scale tantrum, the ad delivered its message with brutal honesty and dark humor. Th

Banned Zazoo commercial

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