Pulp Riot just got better than ever 🖤Our iconic semi-permanent shades just leveled up with our NEW anti-overworking formula. Enjoy bold & vibrant color that lasts 25% longer*, shines 86% brighter **, and has 3x less breakage***. Always Bold. Always Vibrant. Always Pulp Riot. Now available at your local @saloncentric *vs. Previous formula **vs. unwashed hair ***vs. non-conditiong shampoo @kaylacasee (she/her), @jocglams (she/her), and @brentondiallo (he/him) are the artists 🎨 | Pulp Riot Hair

Cool tones galore 💙 #PulpRiotEducator @erika_krauze (she/her) mixed our OG and new formulas for this look, with the new formula locking in those blue hues for up to 50 washes. 🎨 Shades Used: Dark Matter, Nevermore, Snake Eyes, Clear, Iced Skater Content Description: A person is sitting in a salon while blue, pink, and purple hair dye is squeezed into a bowl. The dye mixture is applied to their head. The finished look is wavy hair with multi tones of blue & purple. #PulpRiotIsThePaint #PulpRiot