Janhavi Vedpathak on Instagram: "Emraan Hashmi’s cameo in Aryan Khan’s the Bastards of Bollywood broke the internet! This is the cameo effect! And we all know exactly why cameos work - star power, they play themselves so its feels raw and real. Beyond that, there’s often an inside joke or reference for that star’s fans in such a scene. For eg, salman khan in ajab prem ki gazab kahani says to ranbir “aise dar dar ke mila raha hai ki meri gf ko apni bata raha hai” while he was really dating katrin