Watch CNBC's full interview with Ken Leon, CFRA director of equity research

Ever made six figures without putting a dime into the deal? That’s what forced equity can do. We took a 116-unit apartment building with low rents, high turnover, zero screening, and a pile of deferred maintenance and turned it around without writing a big check. Here’s what most people miss: It’s not just about buying real estate. It’s about buying opportunity inside real estate. Poor operations = upside for smart investors. We stabilized the property, tightened up expenses, screened tenants pr

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