The free streamer, owned by Fox, is planning its own Super Bowl programming around fashion and celebrities as well as two ad spots.

Tubi recently announced that more than 10 billion hours of content was streamed on its platform in 2024 and it exceeded 97 million active monthly users. The Fox-owned free streaming service houses TV shows, movies and a suite of live channels that includes news, sports and lifestyle programming.

Fans can watch Super Bowl LIX for free as Fox brings football's biggest game to one of its streaming services for the first time. Fox Sports will stream the Super Bowl for free in 4K on Tubi, the network announced in a news release.

The 2025 Super Bowl will be held on Sunday, Feb. 9. Super Bowl LIX kicks off at 6:30 p.m. ET/3:30 p.m. PT. Super Bowl 59 will air on FOX. DirecTV Stream's new MySports package gets you access to all the usual football suspects: NFL Network, ESPN, ABC, NBC, CBS and, of course, FOX,

It's a Super Bowl rematch between the Chiefs and Eagles, but for the first time you can watch the game live on Tubi. Find out how to watch or stream the game and halftime show on Fox or for free on Tubi.

Fox Sports said will be streaming the Feb. 9 Super Bowl for the first time via free streaming service Tubi, as well as providing coverage of the big game in New Orleans on Fox, Fox Deportes, NBCUniversal’s Telemundo and across NFL digital properties Tubi will offer a 4K feed of the coverage.

Standing out amid the parade of Super Bowl brand stunts and celebrity-driven ads is already difficult. And this year, Tubi has the added challenge of outdoing its 2023 campaign, which remains a standout among recent Super Bowl efforts.