Walmart's marketplace has crossed 200,000 active sellers for the first time, driven by the fastest seller acquisition rate in ...

Hailey Bieber's sale of Rhode to e.l.f. Cosmetics for $1 billion this week adds to a growing list of creator-founded brands ...

Amazon sellers now face less competition than in 2021, with over 30% more traffic per active seller available across its global marketplaces. Despite adding nearly a million new sellers annually, the ...

The e-commerce industry is bracing for impact as U.S.-China trade tensions intensify. Following the introduction and rapid escalation of reciprocal tariffs on Chinese goods by the Trump administration ...

Over 60% of the current top 10,000 sellers on Amazon.com registered on the marketplace before 2019. Despite thousands of new sellers joining daily, the marketplace elite remains largely stable, with ...

Amazon continues to add international marketplaces, but most sellers aren’t following them across borders. Despite Amazon’s efforts to make global selling easier, nearly 70% of sellers remain active ...

Amazon’s third-party sellers accounted for an all-time high of 62% of units sold in Q4 2024, though this is more by Amazon’s design than sellers’ dominance. One-fourth of Amazon’s revenue now comes ...

In 2024, China-based sellers increased their market share to more than 50% on Amazon. American sellers have dropped below 50% nearly two years ago. However, Chinese sellers have grown above 50% only ...

The seventh edition of the Year in Review report condenses the topics explored on Marketplace Pulse in 2024. Disruptors from China — Shein and Temu — and Amazon’s reaction to them, the unique shopping ...

Amazon’s AI shopping assistant, Rufus, is now making product suggestions. The problem is that it is often wrong. Rufus has been available to all U.S. customers since July and beta testers since ...

Two years after its launch, Temu overtook eBay to become the world’s 2nd most visited e-commerce website. Temu, all caveats aside, is the only e-commerce company in the Top 20 most-visited list to ...

Walmart’s marketplace reached 150,000 active sellers as new sellers joining the platform continue to accelerate, attracted by growing GMV. According to Marketplace Pulse data, Walmart added more than ...