Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you ...

Sullivan is moving into a new role within the Google Search team, after seven and a half years being with Google.

ChatGPT's public sharing feature is gone due to risks of accidental data leaks. The tool let chats appear in Google search ...

Search Live is within Google Lens, to access it, just open Google Lens in the Google app, tap the Live icon, and ask away.

Google is expanding its AI Max beta with ad group-level controls that push search further into a keyword-optional future.

Google’s AI Max ads feature longer headlines and pull content from blog posts (not just landing pages). And they're driving ...

Google Ads' AI Max for Search lets advertisers target users based on location interest – not just where they are, but where ...

Google’s AI search splits into two distinct modes – AI Mode and AI Overviews – and brands can’t treat them the same. That’s ...

Advertisers can now block thousands of websites across campaigns with a few clicks, thanks to powerful new exclusion tools ...

Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by ...

TikTok is emerging as a serious player in search advertising, that could challenge Google for a slice of performance ...

Trademark abuse hits your numbers and steals your money. Learn how to counter this with advanced automated monitoring tools.