NBA legend Charles Barkley criticizes the NCAA’s mishandling of NIL and won’t fund Auburn’s NIL efforts, calling college ...

The University of Kentucky’s new LLC model mirrors a trailblazing concept introduced by Howard’s Kenneth Blakeney—putting ...

The Kentucky Wildcats men's basketball program had one of its top commits sign with one of the biggest talent agencies for ...

As college football continues to evolve in the wake of the NIL era, the traditional model of recruiting, development, and ...

NBA great Charles Barkley tore into the NCAA and how they have handled NIL, during a recent appearance on OutKick's "Don't @ ...

While Mom visits the White House with new beau Tiger Woods, the high school golfer launches a new sponsorship deal that adds to her staggering net worth as the top recorded female NIL earner among ...

Dan Lanning and the Oregon Ducks received huge news for next year's recruiting class on Saturday. Five-star edge rusher ...

It was a busy week in college sports that included the Big 12 handing commissioner Brett Yormark a three-year contract ...

When comparing the two deals, it's clear that Quinn Ewers potentially lost $3.67 million. But should he be concerned? Fans ...

Shedeur Sanders entered the NFL Draft as one of the most talked-about prospects in recent memory-not just for his electric ...

Three years ago, college athletes had zero financial leverage regarding sponsorship deals. Fast-forward to 2025, and players ...

Gov. Katie Hobbs signed a bill allowing Arizona college athletes to be paid among the most or more than anyone on campus.