For the first time in earnest since 2016, the brick maker is putting Bionicle back on shelves... as part of the latest set of collectible minifigures. Reading time 2 minutes Bionicle is one of the ...
A Lego creator figured out how to make Ryan Gosling's bestie out of a $20 'Cute Bunny' set. Reading time 2 minutes Fans who saw Project Hail Mary this weekend, and there were plenty of them, could ...
Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...
Six years after revealing the first batch of Lego Super Mario sets, Nintendo and The Lego Group are finally giving fans what they want: Super Mario minifigures. On Tuesday, March 10 (aka, Mario Day), ...
Designed as a set piece for adult builders, the Lego Technic McLaren MCL39 is a brick-by-brick replica of the car driven by Lando Norris and Oscar Piastri in F1 2025. Young motorsport enthusiasts are ...
I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...
Lego is a low-tech toy for kids (and adults!), but the brand is bringing the building block toys into the technology space with its new Smart Bricks. These bricks work alongside Smart Tags and Smart ...
One of the biggest announcements at this year’s Consumer Electronics Show (CES) wasn’t a new TV or a robot — it was LEGO Smart Play. The futuristic technology allows LEGO builds to emit lights and ...
Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. Lego is launching its new Smart Play system with three Star Wars sets that will be released ...
Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first Smart Bricks sets are already available for pre-order and will be released in ...
We’re on the ground at CES in Las Vegas all week to sift through the hype and find the products that should actually be worth your money this year. Check out our guide to CES 2026 for our latest hands ...
The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're debuting in Star Wars Lego sets this spring and we got an early look at CES 2026.
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