Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

LeBron James is one of the most elite alumni's of the Swoosh but he revealed Reebok offered $10M before he entered the NBA.

“I absolutely love this shoe," another reviewer adds. "I am a big James shoe fan but this may be my favorite pair thus far ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

LOS ANGELES (AP) — LeBron James scored 30 points to become the NBA's career leader in 30-point games, surpassing Michael Jordan's record during the Los Angeles Lakers' 119-102 victory over the ...

LOS ANGELES -- From the No. 23 on his uniform to the turnaround, fadeaway shot he hit in the fourth quarter to reach the feat, LeBron James simultaneously honored Michael Jordan while also ...

NBA. LeBron James celebrates his birthday with Adele in lavish party NBA. Lebron James is ready for his next adventure after he decides to retire Bryce James, LeBron's youngest son, announced his ...

Suns announcer Eddie Johnson brutally shuts down LeBron James' "Father Time" critics (Image Credits: Imagn and @Jumpshot8 on X/Twitter) Amid LA Lakers superstar forward LeBron James' record-tying ...

Garrabrant/NBAE via Getty Bryce James is officially a Wildcat! The youngest son of NBA legend LeBron James announced on Wednesday, Jan. 1 that he has committed to playing basketball for the ...

Bryce James, the youngest son of LeBron, tipped off 2025 with a major announcement on Wednesday, with the 3-star recruit committing to Arizona. The 6-foot-4 shooting guard out of Sierra Canyon ...