Over the past year, I’ve fully converted to brown mascara. I genuinely can’t remember the last time I reached for ...

With Euphoria's third season now streaming in India, its signature aesthetic—glitter, neon, and emotional dressing - is once ...

We're wearing eyeshadow like it's 2016, but the trend looks much different now. 24 New Yorkers shared us the coolest ways they're wearing eyeshadow right now.

Zendaya's current sartorial agenda is marked by 'something blue' as she powers through a fashion marathon on the press tour for her new film, The Drama. The actress graced the New York premiere's ...

Across The Drama press tour, Zendaya and her team have played with all the bridal tropes and traditions—from her “something old” 2015 Oscars dress rewear, to the “something borrowed” gown via Cate ...

Data scientist and Data, But Make It Beauty creator Madé Lapuerta explains that the blue eyeshadow trend has been gaining in popularity since the beginning of the year. As noted in a post on her ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Chanel's must-have denim makeup collection may have sparked an uprising in blue eyeshadow buzz, but the ...

Early-aughts makeup looks are dominating spring beauty trends. We’ve fallen back in love with ballet-slipper lips, and sky blue eye shadow is next in line. This shimmery, ethereal shade is popping up ...

The Y2K smokey eye isn’t the only early-2000s beauty staple making a comeback. Baby blue eyeshadow is quietly reclaiming its spot in the spotlight. The timing couldn’t be better. As spring arrives, ...

If you feel a little under the weather or just a bit blah, a blue makeup look might be for you! Adding a hint of blue is a gorgeous way to switch up your mood. From everyday applications to bold looks ...