The company’s head of ad marketing says Roku is always tweaking and testing — but the ads push is only going to keep growing.

We're creeping up on the five-year anniversary of Tim Cook's Apple Silicon announcement, and over a decade of rumors. Here's ...

But are significant investments an effective playbook for transnational organizations? Apple is an interesting case study as it successfully parried several tariffs during Trump’s first term.

and potential supply chain disruptions due to relocations of components and manufacturing for its hardware products, including the iPhone. Additionally, with services now being Apple's second ...

For Apple in the Technology Hardware, Storage & Peripherals industry, the PE, PB, and PS ratios are all high compared to its peers, indicating that the stock may be overvalued. On the other hand ...

For Apple in the Technology Hardware, Storage & Peripherals industry, the PE, PB, and PS ratios are all high compared to its peers, indicating a potentially overvalued stock. On the other hand ...

Stocks tumbled as investors digested the fallout for major tech companies. Dell slid 19%, the worst day since it returned to the public markets in December 2018. Apple tumbled 9.2% and HP fell 15% ...

This potential price point may be yet another reason Apple plans to release the iPhone 17 Ultra this year. A litmus test for the ultra-premium segment Speculation suggests that Apple may rename the ...

And reviewing so many Apple products at once just reinforced an impression that’s been growing on me for a while: nobody makes hardware that’s nearly as great. It might seem just a little ...

But now that may not matter. By Tripp Mickle Reporting from San Francisco When President Trump first pushed tariffs on China in 2018, Apple began moving more production of iPads and AirPods to ...

I hadn’t had my hearing checked in 20 years, so was keen to give Apple’s new at-home test a go. The results were surprising. Here is what I found and what audiologists say. It has been about ...