C-Beauty Gets Physical - In Retail, That Is

Local players, both big and small, are carving out new ways to reach customers offline as e-commerce channels gets more ...
Morning Overview on MSN

Can top AI tools be bullied into harm and the results may shock you

Recent tests conducted on leading AI models, including ChatGPT from OpenAI and Gemini from Google DeepMind, have revealed surprising vulnerabilities. Researchers applied adversarial prompts designed ...

Here’s what influencers have that brands don’t, according to a marketing expert

These forms of value often overlap, reinforcing trust, and can pay off financially for influencers. In fact, consumers are ...
Bizcommunity

Why people trust influencers more than brands – and what that means for the future of marketing

Money, or “financial value”: People love finding a bargain. Discounts, affiliate links and deal alerts offer direct economic ...