News

With past experience at Apple, Amazon and Netflix, Megan Imbres’ background aligns with how Peloton is looking to grow its ...
The health tech company upends fitness clichés to show what intentional aging can look like in an ad from indie shop Nice&Frank.
Newell, the parent of more than 50 consumer brands, is looking to create five times more content while improving marketing ...
Custom Pepsi bottles will be available via a social media giveaway to consumers who post which foods with which they’d ...
The partnership promotes a limited-edition, late-night Munchie Meal and builds on a “So Munch More” platform launched earlier this year.
Hosted by comedian Marie Faustin, the special addresses Gen Z consumers who, despite being skin care-obsessed, forget to apply sunscreen.
Leveraging a localized approach and a social push, the campaign shows off new packaging along with a switch from bottles to cans.
The practice will leverage EY’s capabilities and experience to help clients meet the changing needs of consumers and “shape ...
Lipton Hard Iced Tea, which is brewed by FIFCO USA through a licensing agreement with PepsiCo , isn’t the only brand focusing ...
The news, dropping a week out from Cannes Lions, follows recent moves such as rebranding GroupM to WPP Media and acquiring ...
New visual intelligence features allow iPhone users to search apps like Google and Etsy to find items similar to what they’re ...
A new Center of Excellence built on Nvidia tech and led by Publicis Sapient speaks to the opportunity the agency sees in taking a consultative approach.