News

CX Mpower Agents and integrations with AWS and Snowflake are among the highlighted innovations unveiled today.
Global communications platform provider Infobip has launched its RCS messaging with the top four U.S. telecom carriers.
Jeeva has launched A Calendar, AI Note Taker, and AI Meeting Prep, three artificial intelligence agents to eliminate scheduling ping-pong, manual note-taking, and last-minute research for go-to-market ...
While a goldfish is said to have a 10-second memory, a dolphin is believed to have a long-term social memory of up to 20 years. Researchers believe this contributes to behaviors like responding in ...
Real time reactions during the CRM Playaz watch party for the Salesforce Connections 25 keynotes, featuring commentary from leading industry voices including Alan Berkson, Liz Miller, Jon Reed, Bonnie ...
Privacy-First Data Access -- Interact, IPG's integrated platform for marketing, will be available directly within marketers' Snowflake environments via the Snowflake Native App Framework, integrating ...
Adobe GenStudio for Performance Marketing, a generative AI application that enables marketers and creatives to create on-brand campaign content for paid social ads, display ads, banners, marketing ...
Innovid, providers of a platform for the creation, delivery, measurement, and optimization of advertising, has launched Harmony Social, which connects paid social campaigns with connected TV and the ...
Due to the convergence of data, AI, and analytics technologies, MarTech is moving quickly toward embedding CDP capabilities within broader CX solutions.
InnovidXP data integration powers household-level purchase metrics across online, in-app, and in-store outcomes.
Affinity Solutions' expanded relationship with AWS equips advertisers and publishers with privacy-enhanced controls to leverage first-party data to measure and optimize ad campaigns using AWS Clean ...
PandaDoc, a document management platform provider, has launched PandaDoc CPQ for Pipedrive, a deeply integrated configure, price, quote (CPQ) solution with bi-directional synchronization designed ...