Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and content measurement, audience insights and product development. List of Partners (vendors)

Pop star Lady Gaga released a new song and music video called "Abracadabra" on Sunday night. The track will appear on Gaga's next album, Mayhem, which is set for release on March 7 and is now available for pre-order.