South Carolina coach Dawn Staley shared the intricate details of her former player A'ja Wilson's Nike A'One signature shoe.

USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high school. In October, Watkins and Nike a ...

If you are wondering what makes A'ja Wilson's new signature shoe so special, just ask Dawn Staley. The Gamecocks head coach gave a glowing recommendation for the Nike sneakers.

Las Vegas Aces star A’ja Wilson made waves on Tuesday with a powerful Instagram post that quickly captured fans' attention. Wilson shared a striking photoshoot featuring Nike gear, showing off her ...

The film features Sha’Carri Richardson, Caitlin Clark, A’ja Wilson, and Jordan Chiles, showcasing their resilience as they push back against criticism, redefining what it means to win in sports.

A'ja Wilson's signature A'One shoes are so good. The pink colorway is magnificent and May can't come fast enough.

Indiana Fever star Caitlin Clark was featured in Nike's Super Bowl commercial this past Sunday night. She got to share the ...

Indiana Fever star Caitlin Clark appeared in her first Super Bowl commercial this past Sunday night. It was part of Nike's ...

Nike's "So Win" campaign took centre stage during Super Bowl LIX, marking the brand's return to the event after 27 years. The 60-second spot, developed by Wieden+Kennedy Portland and directed by Kim ...

Super Bowl LIX ended with the Eagles taking the win, but before kickoff, Nike's exclusive party brought some famous faces ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

It's cheating a little bit, but there were a trio of ads specifically focused on women playing sports. The best of the bunch ...