Yieldmo's Mike Yavonditte joins Inside the Stack podcast to unpack the misalignments between DSPs, agencies, and buyers.

CleanTap claims 100% of the invalid traffic it spoofed was accepted into live programmatic auctions and was successfully bid on by advertisers.

The media conglomerate, now under the aegis of Skydance Media, is unveiling a new ad format on Paramount+ that ensures ...

Programmatic tech is emerging across industries, enabling smarter operations, creating adaptive ecosystems, and helping organizations cut costs and scale sustainably.

Launched with the promise of providing brands access to high-value business travellers, Bengaluru airport’s programmatic DOOH ...

The figures shared by Caretta Research at DMEXCO highlighted a simple fact: DOOH is now one of the strongest growth drivers ...

Warring tech CEOs fight over the future of 3D printing in a thunderously loud action movie scored by Nine Inch Nails.

When people think about artificial intelligence, they often picture chatbots spinning out text, image generators creating art, or voice assistants fielding questions. In all these cases, AI is working ...

Experts agreed that with programmatic delivering automation, precision and personalization, brands are preparing for a future ...

Marketers using the new platform will be able to reach large, engaged audiences in respectful, brand-safe environments.