IBM CEO Arvind Krishna was interviewed at the 2025 XChange Best of Breed conference about AI opportunities and quantum ...
Customer segmentation still sits at the heart of strategy – but for many businesses, it’s become a static exercise: well-crafted on paper, rarely applied in practice. A new exposé from ImpactSense ...
Sometimes, when we talk about segmentation, we can get caught up in thinking about it as merely categorization—we’re deciding what labels to put on people into and who belongs where. This is like ...
Ranging in age from a tender 25 to a seasoned 39, this year’s GenNext Awards honorees work in a range of disciplines at a ...
Hyundai took the bull by the horns in this bear market and scored big. It used behavioral segmentation to identify what was keeping prospects from buying and then developed a strategy that made it ...
Financial technology, FinTech, firm Kuda, has restated its commitment to placing primacy on customer experience, CX, and safety over profits. The firm made the point at its maiden CX conference held ...
There's still only one pitcher. When will the value of bullpen pitchers be recognized. KBO announced the list of Golden Glove candidates for the 2025 season on the 9th. At the same time, voting for ...
Amman: Queen Alia International Airport (QAIA) was recently celebrated for its customer experience excellence on the global stage at the ACI World Airport Experience Summit 2025 – the premier airport ...
This hands-on lab guides participants through the complete customer data analytics journey on Databricks, leveraging leading partner solutions – Fivetran, dbt Cloud, and Sigma. The post ...
I recently purchased a second 6172H-O model wall mount unit from Amazon. After several hours of installation, the unit would not respond to the prescribed programming steps (red elongated and round ...
It will take years to transform business, but the journey begins now. by Marco Iansiti and Karim R. Lakhani Contracts, transactions, and the records of them are among the defining structures in our ...