The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...

The real opportunity of AI is not in automating every task, but in using it to make sense of the data you already have.

This article breaks down four problems that marketers face right now and how AI is already solving them. The difference today ...

A new kind of disruption is unfolding within marketing departments, and it is not coming from a trend or a flashy campaign.

Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...

The top AI marketing tools reshaping digital marketing in 2025. From AI-driven content creation to video production, these tools streamline marketing efforts and boost campaign performance, making ...

More than eight in 10 retailers have integrated artificial intelligence into their operations to a moderate or large extent, according to a report released Nov. 12 by BRG, formerly known as Berkeley ...

What if you could harness the power of innovative artificial intelligence without spending a dime? In 2025, this isn’t just a dream, it’s a reality. From crafting cinematic videos to generating ...

Whether you’re looking to turn a favorite snapshot into a video or put your signature stamp on a social media post, Adobe Firefly’s AI video generation tool can help you animate your still image and ...

Artificial intelligence is fundamentally changing how marketing teams operate, from daily operations to long-term organizational design. What once took days of manual effort can now happen in minutes, ...

Indie devs are using anti-gen-AI statements to make their games stand out. If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. is a reporter who covers ...

In August 2024, I described how the advertising industry was entering the "walk" phase of artificial intelligence (AI) adoption. At that point, marketers had moved beyond experimentation. The early ...