Roblox has no trouble attracting players, but profitability is another story. With steep losses and a premium valuation, ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Nicole Celic is a Bronx-born and raised librarian who plays more video games than she reads books. A lifelong gamer who dabbles in game development, she also teaches at the City University of New York ...

The Crimson Mutation in Fisch is an essential part of progression for the Crimson Cavern sub-area of the Desolate Deep. Getting it can be tricky, especially if you don’t know where to look for it.

67 is among the most coveted Brainrots in Plants Vs Brainrots. Its design features two characters, a red 6 and a yellow 7, standing next to each other, with the red one holding its partner by its neck ...

"Uma Racing" is making big waves throughout "Roblox" as a community-created tribute to the popular anime and mobile game "Umamusume: Pretty Derby". Merging racing gameplay with gacha-like character ...

We’re meant to appreciate the little things in life, but it gets very challenging to do so when they mostly consist of mildly ...

Roblox isn’t just a game—it’s a massive digital world where millions of kids build, play, and connect. If you’re a parent, ...

But Battlefield 6 is hoping to change that. It's the latest entry in a long-running military shooter series often framed as a ...