The pricing strategy adopted by sales teams plays a pivotal role in determining a company's revenue and profitability. However, finding the right balance between competitiveness and profitability can ...

With the pressure to increase net income intensifying, hospitals are finding new urgency in the old saw, “every dollar counts.” No longer can health systems focus their efforts on optimizing their ...

The brands that win Q4 aren’t winging it in October — they’re locking in campaigns, teams, and budgets now. Here’s how to get ahead while everyone else is still on vacation. Smart marketers treat ...

SAN DIEGO--(BUSINESS WIRE)--XIFIN today announced the results of a first-of-its-kind study that explored health leaders’ practices, attitudes, outcomes and satisfaction levels related to outsourcing ...

Emailing your customer database is free and it’s one of the simplest and most effective ways to increase the lifetime value of your customers. With no additional ad spend or acquisition costs, even ...