ETH Zurich scientists have created “MetaGraph,” a revolutionary DNA search engine that functions like Google for genetic data. By compressing global genomic datasets by a factor of 300, it allows ...

GEO is changing where discovery happens – from search engines to social and AI. The brands that plan now will own visibility ...

Now, she’s starting something new: Lore, a search platform for people to research and discover internet obsessions. The ...

AI is tearing up the search playbook. In the first of a three-part series on the changes underway, Aengus Boyle at ...

SOOT is promising to revolutionise creative research with this exciting new tool that finds connections, patterns and ideas ...

Here's how brands can optimize for AI-driven discovery with strategies that ensure visibility, trust and relevance.

Transform your approach to local search. Accurate information and AI readiness are essential for visibility in today's search ...

Generative AI chatbots like Microsoft Copilot make stuff up all the time. Here’s how to rein in those lying tendencies and ...

Adopting a Generative Engine Optimization (GEO)-first approach means creating content optimized not only for human readers ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

To create a page, open a thread, click the three-dots menu in the top right corner, and choose Convert to page. Perplexity ...

Traditional search engines rely on countless ranking signals to deliver the most relevant answers to users. In the age of AI, signals appear to be simpler – at least for now. Court documents from ...