As many of you are likely aware, Google searches are … different these days. The good news is Google is offering a solution for folks who like to get their news from specific sources. If you want to ...

Google has a new feature that allows users to prioritize news outlets they trust. Google recently launched “preferred sources,” a tool that lets you choose which outlets you want to see more in the ...

Use audience signals to refine your reach, reduce wasted spend, and apply performance data across Google and other ad platforms.

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.

A Responsive Search Ad, or RSA, is the default ad type for Google Search campaigns. When you create an RSA, you must provide three things: Final URL: The landing page where you want users to go after ...

The Justice Department is pushing a federal judge to force Google to sell its AdX advertising exchange and overhaul its ad business practices.

Google changed its policies about fingerprinting. Google sells access to audiences. Google's ad platforms allow you to do that. This means they can serve highly personalized ads. It's doing so in a ...

Google is willing to cough up more advertising data to publishers to fix its illegal monopoly over digital advertising technology, a top executive admitted Tuesday.

Google's had mixed luck with antitrust rulings lately, but it's not a great sign that Google has so many legal woes that it can be hard to keep them all straight. The case that just got underway is ...

OpenAI CEO Sam Altman has hinted that ChatGPT could eventually display ads similar to Google Search, saying the company may explore “useful” advertising models to support its growing platform.

Alphabet Inc.'s Google has spent the past week in Virginia federal court seeking to persuade a judge that selling off its advertising exchange is too risky, technologically difficult and would disrupt ...

In this guide, we will deconstruct the way that expert agencies like MagnifyLab can deal with low lead generation.