With all the new tech flooding the marketing world, it’s easy for brands to feel overwhelmed. People love to stir up drama by ...

MessageGears, a data activation and engagement platform provider, has launched dynamic data variables and nested data filters to help companies with segmentation.

The deal unites Fireblocks’ institutional custody infrastructure with Dynamic’s consumer wallet and onboarding tech to create ...

The bottom line: Holiday 2025 will reward brands that design a connected, persistent journey, not just a calendar of campaigns. By weaving these five trends into a holiday experience, brands can make ...

Rocket CRM today announced enhancements to its marketing automation system within its customer relationship management (CRM) platform. The updates introduce new workflow options, deeper data ...

Constellation Software Inc. presents a compelling long-term investment opportunity after a 25% stock price decline. Learn ...

Customer satisfaction is crucial to building and maintaining a loyal base of shoppers. Yet with a complex web of marketing, sales, customer service, and ...

B2B ecommerce isn’t new, but the technologies behind it are far from settled. B2B ecommerce software architecture can either ...