Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

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SPAIN - 2021/03/30: In this photo illustration, the Roblox app seen displayed on a smartphone screen and a Roblox logo in the background. (Photo Illustration by Thiago Prudêncio/SOPA ...

The last nine months have delivered headlines that are tricky to ignore. Roblox, a digital gaming playground, has faced tough questions, legal action, and more scrutiny than ever on the topic of ...

"Roblox Punch Wall" is the perfect game to test your strength. The concept is simple yet satisfying: break through brick walls, grow stronger, and level up your punching power. "UnExceptional" is all ...

Toy giant Mattel has expanded its partnership with Roblox to launch new games on the platform based on its popular brands.

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Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and is sure he began doing so professionally in 2010 or thereabouts. If he was forced ...

Kentucky Attorney General Russell Coleman has sued Roblox, arguing the online gaming platform lacks adequate security and has exposed kids to child predators. Roblox pushed back in a statement, ...

A Glen Rock resident reported losing $7,000 after falling victim to a scam that began with a message on the social platform Telegram, police said. The victim told police they were invited to join a ...

"The Sesame Workshop team understands the great power of meeting learners where they are, not just by showing up on Roblox, ...