Hacking group CoinbaseCartel, claiming to have stolen confidential source code and sensitive project files from SK Telecom last month, is now threatening to leak the data.

Sometimes, when we talk about segmentation, we can get caught up in thinking about it as merely categorization—we’re deciding what labels to put on people into and who belongs where. This is like ...

• Missed High-Value Audiences: Using behavioral segments such as “evening mobile shoppers” or “first-time buyers of local products” may span multiple ages and will most likely outperform ...

With the help of artificial intelligence, brands can break free from rigid segmentation and deliver hyper-relevant ...

Tellius, the AI analytics firm, today announced the launch of Agent Mode, a significant enhancement to Kaiya—the world's most robust AI Analyst—designed to drive massive time savings and democratize ...

For decades, marketers have relied on segmentation to understand customers. But consumers don’t stay in neat boxes. Behaviors evolve, influences spread, and groups form and dissolve in ways that ...

Oct. 2 (UPI) --A curious customer slithered through the drive-through of an In-N-Out Burger in Southern California, prompting a surprise snake rescue by fast food staff. Pasadena Humane said in a ...

UK retail giant Harrods has disclosed a new cybersecurity incident after hackers compromised a third-party supplier and stole 430,000 records with sensitive e-commerce customer information. In a ...

Starbucks has just launched new protein add-ons to its beverages starting September 29th. Now that it’s out, customers are sharing their initial reactions to the protein drinks—and it’s not all ...