Watch a fun and fast-paced rapid-fire interview with a Formula 1 driver.

Red Bull race car driver Scott Speed on what fans can expect this weekend.

The new American F1 team will debut its livery during the Big Game, and give the tech giant a shoutout in the process. By Alex Weprin Senior Editor The Super Bowl will see a flurry of ads from major ...

Cadillac spent around $7 million-8 million to reveal its first F1 livery during Super Bowl LX Cadillac F1 Team Prime Tire Newsletter | This is The Athletic’s F1 newsletter. Sign up here to receive ...

Cadillac F1 revealed its first livery in a commercial during Super Bowl LX. The new team will be the 11th on the Formula 1 grid and is owned by TWG Motorsports. F1 veterans Sergio Perez and Valtteri ...

General Motors hopes to turn a fourth-quarter Super Bowl commercial into the equivalent of a moon launch for the automaker’s debut in Formula 1 racing. A 30-second ad offers a first look at the livery ...

Forbes contributors publish independent expert analyses and insights. I write about the auto industry and its impact on almost everything. This voice experience is generated by AI. Learn more. This ...

About a month ahead of first Grand Prix of the season, Formula 1 fans can now link their Apple TV account with F1.TV, in order to start enjoying the F1.TV platform at the Premium tier at no extra ...

Cadillac's 2026 car and livery feature a white and black design, with the sides of the cars different colors. Cadillac F1 Team Sunday’s Super Bowl marked the first of multiple debuts for Formula 1’s ...

When Cadillac Formula 1 Team decided that their first proper introduction to the world would happen during the Super Bowl and then immediately spill into the cultural center that is Times Square in ...

Oscar-nominated racing blockbuster F1 is getting a sequel, producer Jerry Bruckheimer has now confirmed. Speaking to BBC News today, Bruckheimer confirmed he was "working on a sequel," though did not ...

The Cadillac Formula 1 team unveiled its highly anticipated 2026 livery in a TV advert during the Super Bowl on Sunday 8 February. Here is everything you need to know about the Cadillac 2026 F1 livery ...