TikTok had an estimated $10.1 billion in U.S. advertising revenue last year and could score $12.8 billion this year, according to analysts at Benchmark. They reckon that revenue p

The social media app Lemon8 has been in the spotlight as a potential U.S. ban hangs over TikTok’s head.

Hearing a lot about Lemon8 lately? You’re not the only one. Amid a looming U.S. ban on TikTok, content creators have been pushing the platform’s sister app.

TikTok's owners are steadily seeing users pivot to sister app Lemon8 as the service faces a potential ban in the United States. Designed by China-based ByteDance, Lemon8 combines Instagram's visual aesthetics with Pinterest's discoverability,