Bic’s lighter-shaped travel bag for the ‘high way’ Famously known among cannabis fans for its partnership with Snoop Dogg and ...

My first Coachella was a marketing masterclass. As a California native, it felt almost criminal that I’ve never attended the ...

Hailey Bieber welcomed fans to Rhode World – an activation with balloon-popping games, claw machines with Rhode products ...

Unrestricted access to all Essential and Insights content Access to the PRWeek Consultancy Tracker and the Top 150 Monthly ...

The Social Skinny: Prego launches dinner table recording device; YouTube taps SiriusXM for audio ads A weekly roundup of app ...

Ben LaBolt’s West Wing insights, ‘state of mind marketing,’ spokesperson safety and more were covered at the event in New York City on Tuesday.

Integration follows $400 million Google Cloud partnership announced in October. by Lucy Shelley ...

The Every Inch Matters campaign positions the No. 1 overall pick as the latest athlete face of the company’s early detection ...

Yahoo Mail leveraged influencer Dylan Efron as a fitness-focused Santa to solve peak holiday inbox.

The London-based communications technology company bought the 6-year-old PR measurement firm in an all-cash deal.

Comms pros and corporate affairs advisers are in more demand than ever and that was proven this week on the slopes of the Swiss Alps at the World Economic Forum.