SAN FRANCISCO—At the Game Developers Conference Monday, Roblox rolled out a new set of AI tools designed to let the company's millions of player-creators create usable game code and in-game 2D ...

Zander Brumbaugh discovered Roblox when he was 12. Quickly, he went from playing on the platform to creating his own user-generated content and games.

Roblox is aiming for Westworld-like ease of design with generative AI tools The Roblox CEO’s vision for 3D creation is a text prompt that creates whatever items you ask for.

Roblox has many tools for creators to use, but new ones for 2025 could help bring more gamers to their creations.

At the Roblox Developers Conference, Roblox showed its developers more tools that are like stepping stones to the metaverse.