Roblox is delivering on a long-promised feature that allows creators to sell physical merchandise in-game.

It’s unique in that practically everything on ROBLOX is designed and constructed by members of the community. ROBLOX is designed for 8 to 18 year olds, but it is open to people of all ages.

Move over, Rihanna. Roblox will allow creators to sell merch in the game There’s a new way for users to buy digital items, too.

Roblox has just opened an all-new store for creators to use, and that store allows real-life items to be made and sold!