Even if you allow potential customers to have a trial of your product – such as a SaaS application – this is usually not enough to get a sale. Keep in mind that it is likely that the person will not ...

The problem with even a flawless elevator pitch is that it’s all talk. It’s far more effective is to show rather than tell a customer about your product. Here’s a real-life example, from a reader, ...

BioWare’s highly anticipated sci-fi shooter Anthem is having its VIP demo this weekend, which will let players take their Javelins for a spin in a wide variety of activities as part of a small sample.

With more than a decade of experience, Nelson covers Apple and Google and writes about iPhone and Android features, privacy and security settings, and more. That said, you still might be interested in ...

There are likely going to be a lot of people hoping to get an early Vision Pro demo, but if you do succeed in reserving a slot (details below), we now have a good idea of what to expect. Larger stores ...