In Japan, a Hello Kitty Gundam crossover was held to celebrate Hello Kitty’s 45th anniversary and Gundam’s 40th anniversary. This involved an array unexpected promotions, like an animated short with ...

Hello Kitty and the rest of the Sanrio crew have amassed a multi-generational fanbase, with "kawaii" enthusiasts of all ages having tons of collectibles and merchandise geared to their tastes. Now, ...