The Kardashian sisters are suing the brand putting their name on a makeup line. In terms of endorsing products and collaborating with companies, there’s no name more eye-catching than the ...

Kylie Cosmetics makeup names have become a *thing*, since they're less relevant to the products' individual shades and more relevant to Gen Z terminology.

According to the founder, Uğur Aslan, “As Proterra Cosmetics, we have a certain group that knows us and our products.” This further confirms that the products Proterra Cosmetics offers reach their ...

Khloé Kardashian opened up about her past history of cosmetic procedures in the comments section of a recent Instagram post. Here's what she revealed.

Easy, breezy, beautiful CoverBoy? The iconic makeup brand announced on Tuesday that James Charles, a 17-year-old beauty vlogger, will become its first male brand ambassador. The aspiring makeup art… ...

Kayla White, the founder of Kay Sadá Cosmetics, offers sisterhood and empowerment through her makeup brand. The makeup line creator also refers to herself by the moniker Kay Sadá. White balances ...