Pink, red or even magenta-purple blush on the cheeks has become the key element in many South Korean women’s makeup routines.

Want to avoid cakey makeup? Follow basic rules like keeping your skin hydrated, choosing the right foundation, and applying makeup products in light layers, while blending it right.

She’s an “Los Angeles 10” but a “Chicago 7.” A “New York 9” but a "Miami 5." That might be meaningless at first glance, but these taglines are part of a growing “unrecognizable makeup” trend on TikTok ...

All the looks the Cosmo beauty team is loving for summer, including poolside skin, coastalcore nails, aquamarine eyes, slick hair, sensual perfume, and more.