The News Alliance, Newsworks and Peter Field urged advertisers to support trusted newsbrands at Media 360.

Hornby also joins the holding company's executive committee.

Some observers have 'misunderstood' rationale for restructure of media agencies division, WPP CEO says.

Running over six months, the campaign allowed the team to continually test, learn from and double down on its successes.

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Media owners and agencies are among more than a dozen UK organisations that have joined forces to form The News Alliance, a cross-industry coalition to encourage advertisers to support trusted news ...

The darker side of agency life reveals that burnout is still an issue in advertising. Adland is infamously known for late night calls, weekend pitch prep and a culture of long working hours being the ...

Rather than media budgets size, global fame or creative boldness, it is the daily orientation towards effectiveness that drives their success.. That’s the key lesson emerging from the latest Global ...

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Employees being told this week about roles at risk of redundancy. by Beau Jackson ...

Uncommon Creative Studio won the brand's creative account in December 2024. by Eszter Gurbicz ...

Victoria Handley spoke at Campaign’s two-day conference in Brighton.