Italian journalist Roberto Chincero says a “Hamilton mania” has already begun in the country ahead of the 40-year-old Briton’s arrival, which he believes will require a heavy police presence to manage large crowds that are expected to gather on the streets near Ferrari’s headquarters.

After a distinguished 12-year tenure with Mercedes, where he secured seven World Championships and 105 Grand Prix wins, Hamilton has switched teams for the 2025 Formula 1 season.

The first time Hamilton dons the famous red Ferrari colors and gets behind the wheel of one of its F1 cars will be the moment he has longed for throughout his career. It is also set to be a relatively low-key event.

Hamilton is poised to link up with Ferrari for the first time next week following his move from Mercedes for the F1 2025 season. Report: Lewis Hamilton to drive Ferrari F1-75 car

Lewis Hamilton has been warned about the impacts of his popularity, as he gets set to make his Ferrari debut. Hamilton's stunning move to Maranello sees a partnership between the most successful driver of all time and the most iconic and successful team in Formula 1 history.