What is header bidding? Header bidding is an advanced programmatic advertising technique. Essentially, it lets publishers simultaneously offer ad space out to several supply-side platforms (SSPs). It ...

Header bidding has become the de facto approach to programmatic ad auctions since it was introduced in 2014. When a user visits a webpage, header-bidding auctions occur in real time as a page loads, ...

While header bidding has slowly come of age in the last few years, I find that there are still publishers who are not quite sure what header bidding is and how it can work for them. Those who know how ...

It is unlikely to be considered for any goal-of-the-season awards but Dan Burn’s long-range, curling header was a thing of ...

Bolting on a set of headers has long been one of the first moves a hot rodder makes in search of more performance. Traditionally, factory iron log exhaust manifolds are set aside in favor of a pair of ...

There Are Exactly 3 Items Every Fax Header Must Have Your email has been sent An incorrect fax header dooms your transmission from the start. Here’s how to get it right, even if you have never sent a ...

Callum Wilson scores his first goal of the season with a header from close range to make it 1-1 for the Hammers against ...

How to Protect Header and Footer Areas in Microsoft Word Your email has been sent Once your header and footer are complete, you might want to protect that area so others can’t change it while leaving ...

When it comes to performance there is but one steadfast rule: All the good air that goes into making horsepower must eventually find its way out. This means that the addition of everything from ...