Companies often think they have a sales or marketing problem or a need to add a new product feature when they have a user experience problem. The product, service or technology isn’t easy to use, ...

Nate Bolt wrote the book on remote user experience testing. Unlike traditional in-person UX research, which is done in a lab setting with cameras and one-way mirrors, remote testing leverages the ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

When testing the user experience of a new tech product, making the experience as true to “real life” usage for testers as possible is an important part of getting genuinely insightful feedback.

The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...

Jerry Cao is a UX content strategist at the wireframing and prototyping app UXPin. For advice on how to conduct 30+ different types of usability tests, check out The Guide to Usability Testing.

User experience (UX) design—how the user feels about using a product—is an absolutely critical aspect of any tech a company produces. If the UX isn’t seamless, fast and intuitive, then many users ...