How long is a short-form video? Short-form videos can range anywhere between a few seconds and a few minutes long, and usually they stand at five to 90 seconds. Short social media videos are the most ...

As the global microdrama industry races toward $26 billion in revenues by 2030, a diverse constellation of operators, ...

Microdramas are scripted series with episodes that last just a few minutes each and are filmed for mobile’s vertical screens ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

Fragmented media consumption and rising advertising costs are making it harder for brands to reach and connect with audiences. Increasingly, advertisers are leveraging the power of short-form video to ...

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

In one of the most surprising shifts, the leadership of Microsoft has pinpointed the unexpected adversary for the gaming industry. Xbox’s real competition, it seems, is not traditional console war ...

Thirty-five percent of consumers now spend more time watching social media videos than streaming content, according to ...