Predictive analytics is the study of historical data to make future predictions. It is a data analysis method that uses past information to identify patterns and make educated guesses about future ...

At the recent Modern Marketing Summit, I moderated a panel, "Know Thy Customer: Predictive Modeling And Brands Doing It Right," in front of over 100 attendees in the very cool Altman Building on West ...

In predictive modeling, future events are predicted based on statistical analysis. Read this guide to understand how predictive modeling works and how it can benefit your business. There are a few ...

This content has been selected, created and edited by the Finextra editorial team based upon its relevance and interest to our community. Predictive analytics is a method of data analysis used within ...

A group of researchers has developed and externally validated the first-ever predictive model to help clinicians identify patients with rheumatoid arthritis (RA) who are most likely to develop ...