Two sources at ad tech platforms that observe programmatic bidding said they’ve seen Omnicom agencies shifting spend from The ...
Amazon has spent the last few months announcing key deals with publishers and advertising companies that have enhanced its ...
Amazon Ads and iHeartMedia today announced an expansion of their partnership with a new programmatic audio offering that ...
Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...
Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...
Amazon’s revenue derived from advertising jumped 24% year over year to $17.7 billion in Q3, according to an earnings statement. Those figures bested analyst expectations for the segment, an ...
Amazon DSP is letting advertisers get audio spots in front of more ears through an expanded pact with iHeartMedia for ...
Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...
HeartMedia is the latest major radio and podcast player to introduce a new programmatic audio integration with Amazon DSP.
Microsoft is winding down its demand-side platform (DSP), “Microsoft Invest” and named Amazon DSP as its preferred partner. But Microsoft is not the only big tech company putting its trust in Amazon.
iHeartMedia and Amazon Ads have expanded their existing partnership to include programmatic audio. Advertisers using Amazon ...
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