Unity Software (NYSE:U) has partnered with Nexxen to bring Unity’s large in-app gaming ad supply into Nexxen’s demand-side platform. The collaboration focuses on AI-resilient, non cookie dependent ...

Nexxen recently announced a partnership with Unity Software that integrates Unity’s in-app mobile gaming inventory into Nexxen’s platform, giving advertisers access to AI-resilient, ...

Finding more in-game ad inventory is like hard mode compared to other digital channels. Signing up publishers in the in-game ad space is complicated. Placing digital billboards that can run display ...

Unity survey showed 44% of players would quit and 47% would uninstall a game due to poor ad experiences. Upcoming features include AI-powered content tagging, custom insights, and a universal creative ...

Unity Software leans into AI and ad tech, linking Create and Grow to boost developer productivity and monetization as Vector ...