To set up Eye Tracking on iOS 18, go to Settings > Accessibility > Eye Tracking. Enable Eye Tracking and complete the quick calibration by focusing on dots on the screen. Once active, you can control ...

Conversions are one of the most important elements of your advertising campaigns—they’re the reason you launch a campaign. Conversions can be a purchase, a subscription, a follow, a registration, a ...

Leo is a How-To Writer with Android Police. He is a lifelong Android user and tech hobbyist with an educational background rooted in Public Health. His writing experience ranges from app guides to ...

Tracking conversions in Google Ads isn’t optional if you care about making the most of your ad budget. Without it, you’re flying blind, guessing what’s working and what’s wasting money. The good news?

Explore effective AI prompt tracking strategies to enhance your visibility in AI search engines like ChatGPT and Google.

Duplicate conversions are one of the most overlooked – and most damaging – problems in conversion tracking. If your reporting inflates the number of conversions, your performance strategy is based on ...