Although the Federal Trade Commission banned subliminal advertising in the 1970s, advertising techniques have evolved to mimic some of the features of subliminal messaging. Some techniques that ...

Compliance techniques are subliminal methods used in advertising that are designed to induce a consumer to purchase a particular product. Compliance advertising is distinct from informational ...

You’ve probably heard of subliminal advertising — the idea is that behaviors can be elicited by flashing extremely brief messages on a movie or TV screen. “BUY ...

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LOS ANGELES — A throat lozenge company says the commercial it wants to run during NBC’s Golden Globes broadcast Sunday is a goof on subliminal ads, but the network isn’t buying it. According to Pine ...

SUBLIMINAL advertising really does work, a study published last night suggests. SUBLIMINAL advertising really does work, a study published last night suggests. Scientists at University College London ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...