Leveraging a first-of-its-kind AI eye-shape detection and product recommendation solution, the YouCam Makeup App delivers a seamless user experience as the Smashbox Eye Genie will automatically detect ...

While makeup tools aren’t necessarily the most exciting part of a beauty collection, they certainly are key. The types of applicators you’re using will effect how products lay on the skin, so you’ve ...

LOS ANGELES--(BUSINESS WIRE)--Smashbox, the legacy, cruelty free beauty brand renowned for studio-grade, high-performance makeup, and artistry made easy, announces its launch in the U.S. Amazon ...

Anderson said she was "honored" to be featured in Smashbox's latest campaign. After several makeup-free moments, Pamela Anderson is all glammed up again for her latest collaboration with Smashbox ...

“Smashbox Cosmetics is a leader within the makeup industry and I am thrilled to welcome them to our growing portfolio of top tier beauty brands,” said Anne Martin-Vachon, Chief Merchandising Officer ...

Smashbox Cosmetics continues to engage the Latinx community in Los Angeles and beyond. The Culver City, Calif.-based beauty brand has been organizing free digital events this year to support local L.A ...

Lips are a common theme in makeup artist Vlada Haggerty’s life. On a spring afternoon, Haggerty’s outfit includes a prim blouse punctuated with a lipstick-shaped pin on her collar and black block-heel ...

NEW YORK--(BUSINESS WIRE)--Today, Perfect Corp., the global beauty tech solutions provider and developer of the award-winning YouCam Makeup app, is proud to announce the extension of their partnership ...