Are you a business owner frustrated by your inconsistent, declining, or non-existent lead flow? Or perhaps you’re fed up with the increasingly low-quality and infrequent referrals you receive? If ...

Shorter B2B buying cycles are putting pressure on sales teams to respond quickly, revealing the growing gap between modern ...

Previously I discussed lean sales cycles and their importance for scaling startups or established companies. A repeatable, high-margin sales cycle is also necessary to train outsourced sales teams or ...

Discover what a sales pipeline is, how to manage it, and ways to optimize your own pipeline.

Laxman is the co-founder and CEO of Outplay, the all-in-one sales stack for new-age teams, and a recognized voice in the SaaS community. As buyers, we know how much the digital-first world has ...

Every business goes through a similar series of steps to make a sale. Understanding how the sales process works will help you maintain a consistent approach to turning leads into customers.