In March 2014, Adobe (ADBE) announced a strategic partnership with SAP AG (SAP). The partnership involves SAP reselling Adobe’s marketing solutions along with its HANA platform and the Hybris commerce ...

Software maker SAP has updated its electronic business forms program, incorporating Adobe Systems' Portable Document Format technology, the companies said Thursday. Both companies will sell and ...

Adobe Systems accelerated its push into enterprise software Wednesday with an announcement that SAP will bundle Adobe document applications with SAP's e-commerce software. The announcement, made at ...

How do three of the world's most recognized brands approach digital and social media? Blair Christie, CMO of Cisco; Jonathan Becher, CMO of SAP; and Ann Lewnes, SVP of Global Marketing for Adobe weigh ...