Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...

Online video game company Roblox hopes the virtual characters created by its youthful members can become big hits in the physical toy world. The San Mateo company, which has about 44 million players ...

Toy giant Mattel has expanded its partnership with Roblox to launch new games on the platform based on its popular brands.

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...

Mattel announced new video games inspired by its Monster High universe hitting Roblox and Fortnite. “Step inside the haunted ...

Roblox's highly anticipated new immersive Monster High game will bring Mattel's iconic doll franchise to the digital world ...

Supersocial announced it has teamed up with toy maker Toikido to launch a Roblox world based on Toikido’s Piñata Smashlings toys. The partnership introduces the first-ever toy line to hit the market ...

Chris has been playing games for over 20 years going back to the NES. His favorite genres of games are MMOs, ARPGs, Survival Crafters, and Mobile Games of all kinds. With over 5,000 hours in Roblox ...

The toy maker has a history of inking lucrative partnerships with fellow entertainers. It's but another indication that Roblox has real sticking power with its young user base and a new way to ...